News Releases and Archive

ZEISS Demos One-Click Virtual Lens Tech for VFX & Compositing
May 5, 2025

Extension of CinCraft ecosystem aids clear DoP & Post Artist communication Oberkochen/Germany, May 06, 2025 ZEISS announces that it is in development on a new virtual lens technology that will...

New MICROGrip Master Rigging Kit
April 21, 2025

Ultra-compact Mounting Rigging & Hanging Solution from Matthews       Matthews Studio Equipment introduces MICROGrip Master Rigging Kit, an ultra-compact, precision-engineered system, designed for mounting lights, cameras, and a...

Van Dyke Scores Hit with Hockey Comedy “Shoresy” Shot on Zeiss
April 21, 2025

Van Dyke skates and operates on "Shoresy" | photo by Dave Ferguson Toronto-based Cinematographer Brett Van Dyke (Heartland, Jann, Carter) stepped into the rink for beloved Canadian hockey comedy Shoresy...

DoPchoice Intros SNAPBAG® & SNAPGRID® for Kino Flo Diva Lux4
April 6, 2025

See it at NAB Booth #N1059 DoPchoice, maker of light shaping gear for LED cinema lighting, announces a new Snapbag® and Snapgrid® in time for the release of Kino Flo’s...

Matthews Highlights Dinkum® by Chimera at NAB N2031
April 4, 2025

Burbank, California–Matthews will be exhibiting much more than grip gear at NAB booth N2031. With a dynamic display of lighting in action, the booth will display Chimera’s world-class Panel Frames,...

DoPchoice Debuts Airglow Frame Inflatable Softbox at NAB #N1561
April 3, 2025

For LiteGear Bi-Color Plus & New LiteTile Spectrum Ultra DoPchoice introduces the latest addition to the popular Airglow series—the Airglow Frame. Designed for maximum versatility, this inflatable light modifier is...

DoP Ramsay Uses Astera to Light the Intimate Emotion of Goodrich
April 2, 2025

When international cinematographer Jamie Ramsay was brought on to lens independent feature film Goodrich, he faced a unique lighting challenge. Shot on location in Los Angeles, the contemporary story of...

Jeanfre Fachon and Sundeep Reddy Move Up at ZEISS
April 2, 2025

  Jeanfre Fachon, Senior Product Manager Cinema at Zeiss   Oberkochen, Germany – April 2, 2025 – ZEISS strengthens its global market team with the introduction of Senior Product Manager...

Matthews Showcases: Middle MAX™ Menace, Air Climber®, MICROGrip, & Litemover®
April 1, 2025

at NAB Booth Las Vegas, April 6-9 Hollywood's original grip company is inviting competitors to stop by NAB booth #N2031 to take a swing at Matthews' Great Grip Putt-Off putting...

DP Peterson Crafts Beauty Campaign with ZEISS Supreme Radiance Zooms
March 28, 2025

Prolific Atlanta-based cinematographer, Brandon Peterson is a savvy technologist who believes having the right gear is key to tackling any eventuality on set. His company, BP40 Creative is known for...